Chipotle was founded in 1993 in Denver, Colorado by Steve Ells, who still serves as chairman and co-CEO of the company. Chipotle is an American restaurant chain that serves a simple menu of Mexican-inspired food. Founded in Denver, Colorado, in 1993 by Steve Ells, a classically trained chef, Chipotle has grown to more 2,000 store locations, which together serve over 1 million customers daily. The company is known for its brand and marketing of “Food With Integrity,” its commitment to offering fresh meal items and sourcing ingredients from ethically minded suppliers. With this premium food ethos, Chipotle helped usher in an era of “fast casual” dining experiences, many of which loosely mimicked the chain’s popular approach to fresh preparation and assembly-line service.
Since going public in 2006, Chipotle’s restaurant footprint has grown rapidly, and now includes locations in Europe. The company has also developed a portfolio of subsidiary brands, including Pizzeria Locale, the Asian-inspired ShopHouse Kitchen, and Tasty Made, a new burger joint. Following a series of food-safety incidents in 2015 linked to its flagship Chipotle brand, however, the company’s business has suffered, and even reported its first quarterly loss in a decade. In order to rebound sales and regain the trust of consumers, Chipotle has added new menu items such as chorizo and introduced a rewards program called Chiptopia.
Chipotle Menu price:
Because of the care and quality of its food, Chipotle menu prices are usually more expensive than most other fast-food restaurants. If you are looking to cater to your next event, you can view Chipotle catering prices here.
Chipotle prides itself on sourcing its food supply from ranchers and farmers that raise their livestock humanely and naturally, which means an all-vegetarian diet and free of antibiotics.
While Chipotle’s menu is composed of only a few items, there are many different combinations that can be put together. Their main entrees include tacos, burritos, bowls, and salads.
Burrito, Bowl, Tacos & Salad
Kid’s Menu (Meal Includes Fruit or Kid’s Chips & a Drink)
Build Your Own
Cheese Quesadilla (No Meat)
Cheese Quesadilla (with Meat or Guacamole)
Chips & Guacamole
Chips & Salsa
Kid’s Drink Regular
McDonald’s invested in Chipotle in 1998, which allowed the company to quickly expand into over 500 restaurants by 2005.
Chipotle’s mission statement is called Food with Integrity which states they source organic and local produce whenever possible, and their cows are raised without the use of synthetic hormones.
Due to these quality requirements of their food supply, Chipotle prices are on the higher end of the fast-food/fast-casual industry. However, their food portions are usually quite large compared to other Mexican-inspired fast food restaurant meals.
For more information, visit the official Chipotle Mexican Grill website or visit our Chipotle Careers Guide if you’re interested in a career at Chipotle.
Chipotle Order Online :
You can do online ordering through their online website.https://www.chipotle.com/order#menu
Lag time for Chipotle orders is typically 20 to 30 minutes, according to app reviews and our own experience. We tried to order food through the company’s app from a Richmond, Virginia, Chipotle at 2 p.m. on Sunday, for example, and were told it wouldn’t be ready for 30 minutes. Chipotle recently rolled out its “Smarter Pickup Times” technology to all its restaurants that offer digital ordering. The new system improves on Chipotle’s digital ordering options for iOS, Android and web by allowing users to schedule orders and reserve a future pickup time.